AS Malaysia aspires to become a digital nation, Celcom Axiata Berhad (Celcom) believes that everyone, regardless of age, income, ability, or location has the right of access to digital connectivity. Today’s technological innovations and advancements have also proven to not only bring Malaysians all forms of new digital lifestyles, but also the evolution of safety and well-being with beneficial digital solutions, for the nation’s golden community. With over 34-years in the industry, Celcom is actively working towards developing innovative digital solutions with the latest safety and health technology services to serve the senior community.
Improving the lives of senior citizens through digital solutions
The safety and health of senior citizens remain a priority for many Malaysians, and Celcom together with its ecosystem partners, are exploring the implementation of digital platforms that utilises digital sensors and connectivity for non-intrusive real-time monitoring of older persons in their homes. The safety and security solution aims to enable caretakers in observing the daily activities of senior citizens as well as their behaviour, allowing quicker and safer responses. The human-centric solution focuses on individual needs while its intuitive user interface ensures a seamless user experience. The platform enables family members to receive notifications whenever there is an anomaly and connects users to other ecosystem partners such as doctors, pharmacies, and insurance companies. Medical emergencies are also a common concern for the senior communities, therefore, quicker ambulance response time for medical emergencies involving older patients can significantly make a difference.
Celcom is collaborating with HeiTech Padu Berhad to explore on the development of implementing and equipping ambulances with Smart healthcare technology and services. Powered by Celcom’s widest 4G LTE coverage with reliable and consistent services, Smart Ambulances will enable paramedics with more efficient and effective medical services for the elderly. Furthermore, Celcom has been actively driving technological solutions by aiding senior citizens with digital tools and benefits as a cashless society. Celcom’s corporate social responsibility programme Bantuan Komuniti Digital @ PPR which used to contribute basic necessities such as rice, cooking oil and flour are now digitalised with digital e-wallet, at selected People’s Housing Project (PPR) flats nationwide.