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Address For All:

Enabling ecommerce

fulfilment to everyone

T

he National Address For All (AFA) initiative

provides both social and commercial benefits

with accurate logistical infrastructure, such

as accurate addresses at its core. Geocoded

addresses, along with Global Positioning System and

navigation technologies, can provide online commercial

activities, such as ecommerce, with appropriate tools to

enhance their service quality and efficiency.

From the ecommerce industry’s perspective, the AFA

initiative will be able to provide primary data for the

various organisations that deliver items to a dispersed

consumer base. In other words, ecommerce merchants

will be able to utilise the newly-assigned national

addresses provided by the AFA implementation. The

AFA would be contributing significantly in economic

development across the nation to communities in both

urban and rural areas in developing their businesses.

The initiative aims to identify incomplete addresses

and assign them with a proper house number and premise

addresses. From surveys, it is revealed that there are still

many areas with incomplete addresses. These incomplete

or incorrect premise addresses pose difficulties to various

parties - for example during emergency situations,

where the time taken to look for an address can be the

difference between life and death for the residents in the

affected premises.

ECOMMERCE

Electronic commerce draws on technologies such as mobile

commerce, electronic funds transfer, supply management,

internet marketing, online transaction processing,

electronic data interchange (EDI), inventory management

systems, and automated data collection systems.

Mohd Iskandar King

[email protected]

The newly-assigned national addresses initiative will solve

the issue of premises with incomplete addresses.

Feature

Pos Malaysia’s launch of Address for All (AFA) project at Kampung Pirasan, Kota Belud, Sabah. Launch ceremony was

graced by YB Datuk Seri Dr. Mohd Salleh Tun Said Keruak, Minister of Communications and Multimedia.

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